It’s War! Visible responds to Mint’s deal by targeting T-Mobile customers

Verizon‘s Visible unit, like Mint Mobile, doesn’t own any retail stores and similar to Mint, subscribers rely on an app or the company’s website to make changes to their account, order phones, etc. Since neither Mint nor Visible own their own networks, Mint relies on T-Mobile‘s wireless service and Visible uses Verizon‘s signals.

According to Visible, once the three-month promotional period expires, Mint Mobile customers will be paying $600 for five lines, plus fees and taxes. “If you read the fine print, by month four, you’ll be charged $120 per line if you sign up for their “unlimited” plan (which by the way, is actually a 40 GB data plan that then slows down),” Visible says.

Visible points out that even with its standard rates, it offers a better deal than Mint. The latter has an unlimited plan for $30 per month per line with a three-month minimum commitment. Visible has what it calls an “actual” unlimited plan for $25/mo per line, taxes and fees included, with no commitment required.